{"id":3856,"date":"2021-05-18T11:52:10","date_gmt":"2021-05-18T09:52:10","guid":{"rendered":"https:\/\/comsentido.es\/?page_id=3856"},"modified":"2024-12-12T09:49:52","modified_gmt":"2024-12-12T08:49:52","slug":"email-marqueitng-i-automatitzacions","status":"publish","type":"page","link":"https:\/\/comsentido.es\/ca\/marqueting-digital\/email-marqueitng-i-automatitzacions\/","title":{"rendered":"Email m\u00e0rqueitng i automatitzacions"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” background_image=”https:\/\/comsentido.es\/wp-content\/uploads\/2021\/05\/RESTILING-WEB-COMSenTIDO_Mesa-de-trabajo-1-copia-12.png” custom_padding=”30px||30px||true|” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” custom_padding=”||5px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_font=”Poppins||||||||” text_text_color=”#8F0033″ text_font_size=”30px” header_font_size=”40px” header_font_size_tablet=”” header_font_size_phone=”28px” header_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Email m\u00e0rqueting i automatitzacions<\/strong><\/h1>\n

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Aconsegueix leads<\/em><\/span>\u00a0<\/em>amb missatges que transmetin<\/span><\/span><\/h2>\n

Crea campanyes\u00a0<\/span><\/span>d<\/span><\/span>\u2019<\/span><\/span>email<\/span>\u00a0<\/span><\/span><\/span>m\u00e0rqueting<\/span><\/span>\u00a0<\/span>que contin hist\u00f2ries per generar\u00a0<\/span><\/span><\/span>confian\u00e7a<\/span><\/span>\u00a0<\/span>amb clients potencials\u00a0<\/span><\/span><\/span>per a qu\u00e8<\/span><\/span>\u00a0<\/span>et comprin per primera vegada i aconsegu<\/span><\/span>eix <\/span><\/span>fidelitzar-los.<\/span><\/span>\u00a0<\/span><\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” background_color=”#E7E0D6″ custom_padding=”27px||27px||true|” global_colors_info=”{}”][et_pb_row column_structure=”3_5,2_5″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”||16px|||” global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.18.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#07294C” text_font_size=”16px” header_2_font_size=”28px” header_2_line_height=”1.3em” global_colors_info=”{}”]<\/p>\n

Per qu\u00e8 vull tenir una estrat\u00e8gia de email\u00a0 m\u00e0rqueting?<\/span><\/span>\u00a0<\/span><\/strong><\/h2>\n

Tenir una bona estrat\u00e8gia d’email m\u00e0rqueting t’ajudar\u00e0 a captar leads<\/em> i dades de potencials clients<\/strong> per a augmentar la teva pr\u00f2pia cartera de clients i optimitzar els teus processos de venda i comunicaci\u00f3 amb els teus clients.<\/p>\n

Segons el tipus de negoci que tinguis i les teves necessitats empresarials, les campanyes d’email m\u00e0rqueting tindran objectius diferents.<\/strong><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/comsentido.es\/wp-content\/uploads\/2021\/05\/icono-emailmarketing_CoMsentido.png” alt=”icono-emailmarketing_CoMsentido” title_text=”icono-emailmarketing_CoMsentido” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” background_color=”#FFFFFF” background_image=”https:\/\/comsentido.es\/wp-content\/uploads\/2021\/05\/fondos_comsentido_web-3.png” parallax=”on” custom_padding=”||43px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.18.0″ _module_preset=”default” text_font=”Poppins||||||||” text_text_color=”#8F0033″ text_font_size=”22px” header_2_font_size=”28px” header_2_line_height=”1.2em” header_3_text_align=”center” header_3_text_color=”#0A6C7C” global_colors_info=”{}”]<\/p>\n

En qu\u00e8 podem ajudar-te amb les teves campanyes d’email m\u00e0rqueting?<\/span><\/span><\/strong><\/h2>\n

A CoMsentido ens adaptem al teu negoci i personalitzem al 100% la proposta d’email m\u00e0rqueting per a la teva marca segons el teu sector, objectius i pressupost.<\/strong><\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”20px|||||” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.23.1″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#07294C” text_font_size=”16px” custom_margin=”||3px|||” global_colors_info=”{}”]<\/p>\n

Email<\/span>\u00a0m\u00e0rqueting per\u00a0<\/em><\/span>ecommerce<\/span><\/em><\/span>\u00a0<\/span><\/strong><\/h3>\n

Des de 135\u202f\u20ac+IVA\/mes<\/strong><\/p>\n

Creem una\u00a0<\/span>estrat\u00e8gia de comunicaci\u00f3 amb els teus potencials clients i amb els\u00a0<\/span><\/b>recurrents<\/span><\/b> al voltant de l’email<\/span><\/b>\u00a0<\/span><\/b>m\u00e0rqueting<\/span><\/b>.<\/span><\/b>\u00a0<\/span>D’aquesta<\/span> forma, fo<\/span>mentem<\/span>\u00a0les co<\/span>m<\/span>pres recurrents i aconseguim estar\u00a0<\/span>presents en els dies m\u00e9s\u00a0<\/span>importants<\/span>\u00a0pel teu sector (Black\u00a0<\/span>Friday,<\/span>\u00a0San<\/span>t<\/span>\u00a0Valent\u00ed,\u00a0<\/span>Cyber<\/span>\u00a0<\/span>Monday<\/span>, Dia del Pare\u2026)<\/span>\u00a0<\/span><\/p>\n

Tamb\u00e9 podem ajudar-te i assessorar-te a<\/span>\u00a0crear automatitzacions per la teva\u00a0<\/span><\/b>ecommerce<\/b><\/em>:\u00a0<\/span><\/b>per agrair o\u00a0<\/span>sol\u00b7licitar<\/span>\u00a0una valoraci\u00f3 d<\/span>\u2019<\/span>una compra, per fomentar compres recurrents dirigides a carrets<\/span>\u00a0a<\/span>bandonats\u2026<\/span>\u00a0<\/span><\/p>\n

Ens encarreguem<\/span> d\u2019elaborar els calendaris editorials, de la redacci\u00f3 i maquetaci\u00f3 dels <\/span><\/b>mail<\/span><\/b>s<\/span><\/b>, del seu enviament, de mantenir la BBDD neta\u2026<\/span><\/b>\u00a0i que tot el que\u00a0<\/span>necessites<\/span>\u00a0<\/span>per a qu\u00e8<\/span>\u00a0<\/span>la teva campanya <\/span>d\u2019email<\/span>\u00a0m\u00e0rqueting sigui tot un \u00e8xit!<\/span>\u00a0<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.23.1″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#07294C” text_font_size=”16px” custom_margin=”||3px|||” global_colors_info=”{}”]<\/p>\n

Captaci\u00f3 de\u00a0<\/span>leads<\/span><\/em>\u00a0<\/em>i creaci\u00f3 de\u00a0<\/em><\/span>leads<\/span>\u00a0magnet<\/span><\/em><\/span>\u00a0<\/span><\/em><\/strong><\/h3>\n

Des de 370\u202f\u20ac+IVA<\/strong><\/p>\n

Vols aconseguir un lead magnet acord amb la teva marca que t\u2019ajudi a atreure potencials clients cap al teu negoci?<\/strong> T\u2019assessorem sobre el millor lead magnet per atreure el teu p\u00fablic objectiu, revisem i maquetem el contingut, creem automatitzacions per captar leads i generar una primera relaci\u00f3 de confian\u00e7a amb els teus clients potencials i et formem per poder tenir el control damunt el teu negoci.\u00a0<\/p>\n

Aquest tipus de servei \u00e9s\u00a0<\/span>ideal per<\/span>\u00a0negocis del sector\u00a0<\/span>serveis<\/span>. Aconseguirem atreure al teu client ideal<\/span><\/b> amb la creaci\u00f3 d\u2019un <\/span>infoproducte<\/span>\u00a0atractiu i \u00fatil que\u00a0<\/span>et permetr\u00e0 demostrar la teva\u00a0<\/span>experi\u00e8ncia<\/span>\u00a0en el sector i generar una\u00a0<\/span>relaci\u00f3<\/span>\u00a0de c<\/span>onfian\u00e7a\u00a0<\/span>a<\/span>mb\u00a0<\/span>els teus potencials clients.<\/span>\u00a0<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.18.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#07294C” text_font_size=”16px” custom_margin=”||3px|||” global_colors_info=”{}”]<\/p>\n

Disseny, programaci\u00f3 i enviament de <\/span>newsletter<\/span><\/span>\u00a0<\/span><\/strong><\/h3>\n

Des de 55\u202f\u20ac+IVA\/newsletter<\/strong><\/p>\n

Vols optimitzar les teves <\/span><\/b>newsletters<\/span><\/b>?<\/span><\/b>\u00a0Les\u00a0<\/span>newsletters<\/span> s\u00f3n una de les millors eines de comunicaci\u00f3 i amb major ta<\/span>x<\/span>a de conversi\u00f3, a condici\u00f3 que es facin amb sentit i <\/span>estrat\u00e8gia<\/span>.<\/span>\u00a0<\/span><\/p>\n

A <\/span><\/b>CoMsentido <\/span><\/b>treballem<\/span><\/b>\u00a0per ajudar-te a crear<\/span><\/b>\u00a0les millors\u00a0<\/span><\/b>newsletters<\/span><\/b>, les campanyes d’email<\/span>\u00a0m\u00e0rqueting m\u00e9s efectives i\u00a0<\/span>elaborem<\/span> butlletins per <\/span>mantenir<\/span>\u00a0als teus clients<\/span>, treballadors o col\u00b7laboradors <\/span>al dia<\/span>.<\/span>\u00a0<\/span><\/p>\n

T\u2019ajudem\u00a0<\/span><\/b>amb\u00a0<\/span><\/b>la redacci\u00f3 de\u00a0<\/span><\/b>textos<\/span><\/b> persuasius de la m\u00e0 de les darreres t\u00e8cniques del c<\/em><\/span><\/b>opywriting<\/b><\/em>,\u00a0<\/span>dissenyarem<\/span>\u00a0<\/span>banners<\/em> acord amb el teu branding<\/em>, <\/span>maquetarem<\/span>\u00a0<\/span>newslett<\/span>ers<\/span>\u00a0<\/span>responsive<\/em> a tots els dispositius i <\/span>ens<\/span> ocuparem de l\u2019enviament i reenviament per <\/span>aconseguir<\/span> la taxa m\u00e9s gran<\/span>\u00a0<\/span>d’obertura<\/span>\u00a0i\u00a0<\/span>conversi\u00f3.<\/span>\u00a0<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” background_color=”#E7E0D6″ background_image=”https:\/\/comsentido.es\/wp-content\/uploads\/2021\/05\/RESTILING-WEB-COMSenTIDO-60.png” custom_padding=”29px||30px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.18.0″ _module_preset=”default” text_font=”Poppins||||||||” text_text_color=”#8F0033″ text_font_size=”22px” header_2_font_size=”28px” header_2_line_height=”1.2em” header_3_text_color=”#0A6C7C” global_colors_info=”{}”]<\/p>\n

Com treballem\u00a0<\/span><\/span>en\u00a0<\/span><\/span>cada campanya d’email<\/span>\u00a0m\u00e0rqueting?<\/span><\/span>\u00a0<\/span><\/strong><\/h2>\n

Cada<\/span><\/span>\u00a0<\/span>campanya d’email<\/span>\u00a0<\/span><\/span><\/span>m\u00e0rqueting<\/span><\/span>\u00a0<\/span>\u00e9s diferent i\u00a0<\/span><\/span><\/span>variar\u00e0<\/span><\/span>\u00a0<\/span>segons si es tracta d\u2019un servei puntual o d’un<\/span><\/span>\u00a0servei\u00a0<\/span><\/span><\/span>recurrent,\u00a0<\/span><\/span><\/span>per\u00f2<\/span><\/span>\u00a0<\/span>et contem algun<\/span><\/span>s del<\/span><\/span>s<\/span><\/span>\u00a0<\/span><\/span><\/span>passos<\/span><\/span>\u00a0<\/span>b\u00e0sics.<\/span><\/span>\u00a0<\/span><\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”||20px|||” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.18.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#07294C” text_font_size=”16px” custom_margin=”||3px|||” custom_padding=”||0px|||” global_colors_info=”{}”]<\/p>\n

1. An\u00e0lisi\u00a0del teu negoci. <\/span><\/span><\/strong>Necessitem <\/span><\/span>con\u00e8ixer <\/span><\/span>el teu projecte, el teu sector, el teu estat actual i les <\/span><\/span>necessitats <\/span><\/span>del teu negoci. Tamb\u00e9 <\/span><\/span>analitzem <\/span><\/span>BBDD, si la tens, i les <\/span><\/span>campanyes <\/span><\/span>realitzades fins al<\/span><\/span>\u00a0moment.<\/span><\/span><\/p>\n

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2. Definici\u00f3 d\u2019objectius.<\/span><\/span><\/strong> Segons cada cas, definirem quins s\u00f3n els teus objectius de client i com podem ajudar-te a aconseguir-los.<\/span><\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.18.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#07294C” text_font_size=”16px” custom_margin=”||3px|||” global_colors_info=”{}”]<\/p>\n

3. Creaci\u00f3 d\u2019una estrat\u00e8gia d’email<\/span> m<\/span><\/span>\u00e0rqueting<\/span><\/span>. <\/span><\/span><\/strong>Crearem una proposta <\/span><\/span>personalitzada i<\/span><\/span> adaptada al teu negoci, al teu p\u00fablic objectiu i als teus objectius. A ella, s\u2019incl<\/span><\/span>our\u00e0 com ampliarem la BBDD, el contingut dels <\/span>mails<\/span>, el to en redactar<\/span><\/span>\u2026 i tot el que <\/span><\/span>necessites <\/span><\/span>per <\/span><\/span>aconseguir <\/span><\/span>els teu<\/span><\/span>s <\/span><\/span>objectius.<\/span><\/span><\/p>\n

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4. Redacci\u00f3, disseny i maquetaci\u00f3 dels materials<\/span><\/span>. <\/span><\/span><\/strong>En aquest punt, ens posarem a treballar en el contingut, des del <\/span><\/span>lead <\/span><\/em>magnet<\/em> a cada mailing<\/em>, segons el cas. Ens encarreguem de tot el que necessitis i nom\u00e9s del que necessitis.<\/span><\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.18.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#07294C” text_font_size=”16px” custom_margin=”||3px|||” global_colors_info=”{}”]<\/p>\n

5. Revisi\u00f3\u00a0i posada en marxa<\/span><\/span>. <\/span><\/span><\/strong>Una vegada fet el nostre treball, el revisarem junts i\u2026 llan\u00e7arem la campanya!<\/span><\/span><\/p>\n

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6. An\u00e0lisi de resultats. <\/span><\/span><\/strong>Sense<\/span><\/span> an\u00e0lisi, no hi ha millora. Analitzarem cada campanya de manera regular i revisarem qu\u00e8 es pot millorar o optimitzar.<\/span><\/span><\/p>\n

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7. Lliurament d’informes. <\/span><\/span><\/strong>Lliurarem<\/span><\/span>\u00a0un informe per cada campanya puntual i, en el cas de treballs recurrents, es lliuraran informes mensuals.<\/span><\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” background_color=”#FFFFFF” background_image=”https:\/\/comsentido.es\/wp-content\/uploads\/2021\/05\/fondos_comsentido_web-3.png” parallax=”on” custom_padding=”||43px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.18.0″ _module_preset=”default” text_font=”Poppins||||||||” text_text_color=”#8F0033″ text_font_size=”22px” header_2_font_size=”28px” header_2_line_height=”1.2em” custom_padding=”0px|||||” global_colors_info=”{}”]<\/p>\n

Quins beneficis t’aporta una estrat\u00e8gia de email m\u00e0rqueting?<\/strong><\/h2>\n

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